O consumo consciente está relacionado ao cuidado que o consumidor tem ao escolher produtos para comprar, avaliando a cadeia de produção e os impactos socio-ambientais envolvidos.
Desta forma, por exemplo, o consumidor repensa sobre a vida útil do produto e seu fim na cadeia de consumo, avaliando também a relação custo X benefício e o impacto ambiental.
Quando decidimos trocar o uso do copo descartável pelo uso de um copo permanente, deixamos de descartar em média 4 copos diariamente.
Quando uma empresa investe em marketing verde e incentiva seus funcionários a trocar o consumo de descartáveis pelo uso de um copo ou caneca permanente, ela está proporcionando uma mudança de hábito que pode se propagar na visão do funcionário fora do ambiente profissional também!
Assim, pequenas ações do dia a dia são o primeiro passo para que os consumidores de forma voluntária e consciente desempenhem um papel solidário e cidadão, evitando desperdícios de recursos naturais e mudando sua decisão de compra para marcas e empresas que atuam de forma responsável com o propósito de diminuir e minimizar os impactos negativos do consumo.
Vamos juntos utilizar Menos Descartáveis?
Editorial Grupo BB
Por Franciele Zanotelli
</a> Leaders of edX, another one of the major MOOC providers, have said they plan to offer more classes in different languages in the future, though English is the sole language now. Udacity, the third major player, states on its website that its courses offer subtitles in many different languages, including Spanish, Chinese, French and Portuguese.
</a> The officials have been working with pastors and community leaders to help them keep the peace. Smith told CNN the city has a plan in place to stop any Rodney King-style riot, though he would not detail the specifics.
</a> In October comes the publication of âWheelmen,â an investigative book outlining the conspiracy Armstrong led to defraud his sport for more than a decade. Then in November comes the theatrical release of a long-awaited documentary by acclaimed director Alex Gibney entitled âThe Armstrong Lie.â
</a> âEnderâs Game is set more than a century in the future and has nothing to do with political issues that did not exist when the book was written in 1984,â Card said in the statement to the pop culture magazine.
</a> The filmâs heart is what makes the characters worthwhile, as well. Of course, Clooney works as the charismatic astronaut who sees their experience as just another adventure. Thatâs the kind of thing Clooney does.
</a> "It's not so easy to find something good in the piles of mostly poor-quality stuff. People want name brands since it's of a better quality but out of their price range," said Ahlam, a mother of four children as she was shopping in al-Salihiya souk in Damascus.
</a> The plan was put into action after two pirates were arrested and sentenced for the hijacking of a Belgian ship in 2009. Prosecutors decided to try to target the people behind the act, not only those who carried it out and so set up the sting.
</a> Yes there are a number of options available, you can set your browser either to reject all cookies, to allow only "trusted" sites to set them, or to only accept them from the site you are currently on.
</a> In New England, ISO New England forecast power usage wouldreach 27,500 MW on Tuesday and 27,800 MW on Wednesday andThursday, just shy of the system's all-time peak of 28,130 MWset in 2006. Last summer, usage peaked at 25,880 MW in July.
</a> The researchers first conducted a search of all previous meta-analysis of trials that directly assessed the impact of exercise on death rates for any type of illness up to December 2012. For each illness, they then found a meta-analysis that looked at the effectiveness of recommended drug treatments on death rates. Finally, they searched for any new randomised controlled trials that compared exercise with the drug treatments up to May 2013 that may not have been included in meta-analyses.
</a> "The first episode is based on one tragedy that happened four years ago in (Hermosillo, Sonora, Mexico), where 49 children died in a daycare center fire," de la Garza, 37, says. "It's really painful to watch."
</a> But the Giants need to see Rolle fighting like hell, too. He seems to be doing his best, gutting it out with a painful foot injury, and he hardly placed himself above reproach on WFAN, stating that as a team âwe are not clicking and thatâs the bottom line.â
</a> Smith, who went 16-for-20 for 199 yards with a 147.7 quarter rating, did his best superhero impersonation by saving the day after the Jetsâ typically stout defense squandered a 13-point fourth-quarter lead.
</a> In his first State of the State speech, Gov. Cuomo recognized that youth justice is one of the civil rights issues of our time. Since then, he has successfully spearheaded the closure of underutilized upstate youth placement facilities, invested in effective alternatives to detention and incarceration and recognized that the youth justice system functions better when rehabilitative programs keep children closer to their homes and communities.
</a> In the sheltered waters next to a pier, the controlled environment test revealed how precise the positioning of the capsule can be over the cradle used to move the crew module, how long the recovery operation takes and how the taglines, winch lines and tow lines work.
</a> Once a year there was an open day at the Marshall's plant; visitors (like me as a small boy) came in queues to wonder at the iron founding process and the great machines that made other great machines, and the bustle and glow of it all. In the Doge's Palace, it felt so secure, so permanent.
</a> Deere prefers to talk about the correlation between farm cash receipts and the sales of its distinctive green and yellow equipment. And it is true that the two move up and down in tandem. But the correlation between its stock price and the price of corn on the Chicago Board of Trade is pretty high, too.
</a> Mongolia is not so sure. It is also revisiting its arrangements with other countries. "We will be implementing for Mongolia a standard tax treaty form," said Purev. "We are issuing a new investment law for foreign investors for the coming period."
</a> Sergei, a Kirov pensioner, said: "I don't think he stole a thing but the problem is that he wants to run for mayor now, then maybe for governor or even president, so this trial is simply meant to close this chapter once and for all."
</a> But yesterday, the Wales Deanery and National Clinical Forum also suggested to AMs that further reconfiguration could be possible in the coming years, even if a five-site model â including the loss of some services at one hospital â went ahead, suggesting a four-site model would be easier to sustain.
</a> Retirees are turning to social media in a big way — adoption has tripled in the last four years among those 65 and older–and Facebook is their platform of choice, according to Pew Research.
</a> At the proceedings in August, Bo, a member of the party's top 25-member Politburo before his downfall, mounted a spirited defence rarely seen in Chinese courts, where defendants typically quickly admit guilt.
</a> "It ionises the gas, it kicks the electrons out the atoms and the atoms then radiate in spectral lines. That means this nebula is blue because it's emitting most of its radiation in a few lines," said Dr Walsh.
</a> Moreover, even during the go-go years, China faced a major future challenge which threatened not just to lower the growth rate but to cause a real economic crisis. Chinese growth has been severely unbalanced, with excessive reliance on investment and, to a much lesser extent, exports.
</a> To understand, try to picture this scene from just before training camp opened: Vigneault walks into the doorway of the Rangersâ locker room in Greenburgh, sees a player and a reporter having a conversation, looks them both in the eyes, smiles, nods and goes about his day.
</a> Guess there really is life after Clooney. A newly single Stacy Keibler showed her famous ex exactly what he's missing as she stripped down to a sexy black monokini while relaxing on a yacht in Ibiza, Spain on Aug. 15, 2013. It seems the "Supermarket Superstar" host is keeping up with very fashionable company post-split -- the sizzling 33-year-old was spotted hanging out on board with supermodel Naomi Campbell.
</a> Alex Rogers of Oxford University, scientific director of IPSO, told Reuters scientists were finding that threats to the oceans, from the impacts of carbon to over-fishing, were compounding one another.
</a> This comes from our ad serving technology and is used to track how many times you have seen a particular ad on our sites, so that you don't just see one advert but an even spread. This information is not used by us for any other type of audience recording or monitoring.
</a> Oil prices have been dropping amid concerns that a prolongedU.S. government shutdown would hurt demand, but the losses werelimited as the storm in the Gulf curbed supply. Brent futures fell below $109 a barrel, then edged back up above thatmark on Friday.
</a> "Tragedies like this one in Lampedusa occur every year in the Mediterranean and each time we see similar reactions from the political level of the EU - calls to strengthen solidarity and common action," said Joanna Parkin, a researcher at the Center for European Policy Studies, a thinktank in Brussels.
</a> Clarissa Darling was your typical '90s teen. With a wardrobe filled with baggy blue jeans and hideously-printed shirts, the highschooler dealt with nagging little siblings, boys, and a pet caiman, named Elvis, at least for a few episodes. After 'Clarissa', Melissa Joan Hart's career as relatable teen earned her a lead as Sabrina in 'Sabrina the Teenage Witch', both in the TV movie and the series that followed, as well as, 'Drive Me Crazy' along side 'Entourage''s Adrien Grenier. In 2009, she finished ninth out of 16 in season 9 of 'Dancing with the Stars.' Catch her now in the ABC family sitcom 'Melissa & Joey' with fellow child star Joey Lawrence.
</a> In a direct challenge to Obama, they said they will seek not only a one-year delay in the full implementation of the national healthcare law known as "Obamacare" in return for raising the debt ceiling, but also seek a Republican wish-list of tax measures, energy bills, regulatory proposals and spending cuts that Democrats have already refused to endorse.
</a> EFH, formerly TXU Corp, was taken private in 2007 in a $45billion buyout, the largest-ever leveraged buyout. The dealsaddled the company with debt just before a sharp decline innatural gas prices and energy markets.
</a> Strong export growth helped to lift the economy out of the 2007-09 recession and signs of a pickup after faltering in recent months should buoy expectations of an acceleration in GDP growth in the last six months of this year.
</a> Bend elbows and carefully look at forearms, underarms, and palms. Your palms as well as bottoms of feet and nail beds are the places where you're more likely to get acral lentiginous melanoma (ALM) âa type of melanoma that hits women of color more than any other group.
</a> There is an obvious silver lining here, though. If BlackBerry is indeed putting the microscope over their gaming endeavors for the BlackBerry 10 platform, and they're using the A10 as a major jumping off point, then that means BlackBerry's developer relations have been working in overdrive, and have apparently made some major deals along the way. Big deals means big games, and hopefully it means that BlackBerry 10 won't be waiting months to get the newest games, while Android and iOS continue to make a clean sweep of the competition.
</a> LightSquared is a provider of satellite-based mobile voiceand data services to hundreds of thousands of devices used inthe public safety, security and asset-tracking sectors. It isbuilding a 4G LTE broadband mobile network that it says willserve 260 million people.
</a> The baggage-handling side of the business makes bothsoftware to track luggage and mechanical equipment such asconveyor belts. It has installed more than 300 baggage-handlingsystems at airports all over the world.
</a> In the first phase of the case, also heard by Barbierwithout a jury, the judge considered evidence of fault for thedisaster and whether any of the companiesâ actions in causingthe blowout and subsequent spill reached the level of grossnegligence. A finding of gross negligence would trigger higherfines for BP and punitive damages for all three defendants.
</a> MLBâs department of investigations has been scrutinizing the case for at least a year, and league officials are expected to discipline A-Rod and eight other players in the coming days. As The News first reported last month, commissioner Bud Selig is prepared to hammer Rodriguez if the Yankees infielder does not negotiate a deal.
</a> The good news for the Yankees is that Ivan Nova seems to have turned a corner toward realizing his potential, this being his fourth straight strong outing since being reinserted into the starting rotation.
</a> The other brands at the talks that sourced from Rana Plazawere Canada's Loblaw Cos Ltd, Bonmarche, Matalan andStore Twenty One from Britain, Mascot of Denmark, Camaieu ofFrance, Kik of Germany and Spanish department store chain ElCorte Ingles. European retailer C&A and Germany's Karl Riekerattended talks on Tazreen compensation on Wednesday.
</a> Kiki starts her day off well with slow-energy-releasing carbs and nutrient-packed fruits. Having her main meal at lunchtime makes practical sense here, but it also suits a lot of people nutritionally – they find their digestion improves if they eat lightly in the evening. Her supper of sandwiches and chocolate could be switched for hummus and crudités, soup or sushi for more balance.
</a> However, the final weekend was a sell-out and the atmosphere for the 200 meters final on Saturday and the 4x100 relay were more akin to those Bolt is used to as an adoring Russian crowd cheered his every move and demanded photos and autographs from the sprinter.
</a> “I think at the Naval Academy we deal with a lot of obstacles like this,” said Matt Aiken, a senior wide receiver and co-captain. “Stuff’s going to come up here and there, and it’s something we just have to overcome.”
</a> The U.S. Defense Department said it signed a $4.4 billioncontract for a sixth batch of 36 F-35 aircraft, with the averagecost of the planes down 2.5 percent from the previous deal. Allbut $743 million of that amount had already been awarded to thecompany under a preliminary contract.
</a> And yet his absence itself offers speculative opportunities for both exoneration and blame. Wilson is too clear-eyed to take them up, but the beginnings of paths not travelled are there for anyone to see. For instance: Plath was clearly Plath before she met him. She attempted suicide in 1953, three years before she set eyes on Hughes. She had been writing and publishing poems for a long time. To those in the pro-Hughes camp, this would seem to confirm that he couldn’t have been responsible for her death. To those in the anti-Hughes camp, it suggests that Hughes’s classification of all Plath’s poetry before 1956 as juvenilia was patronising. (1956 was the year Plath met Hughes.)
</a> The 23-year-old Gray, pitching to chants of âSonny! Sonny!â in his 12th career start, returned for the sixth inning at 92 pitches but was done once he allowed consecutive singles to Victor Martinez and Jhonny Peralta. Omar Infante then drove in the third run with a fielderâs choice grounder off Dan Otero.
</a> The official said the administration of President Barack Obama was encouraged that Iran's new President Hassan Rouhani, widely seen as a pragmatist and more moderate than his hardline predecessor Mahmoud Ahmadinejad, has a mandate to "pursue a more moderate course" and has denied plans to pursue atomic weapons.
</a> Bulger had no reaction as the court clerk slowly read off either guilty or not proved on the predicate acts listed in the 32 count racketeering indictment that charged him with decades of bloodletting in Boston during the 1970s and 1980s.
</a> or more seductive than in mid-century America, when the real Mad men of Madison Ave. cleverly created ad campaigns calculated to sell the American dream to the world and to ourselves. For a look at one such ad campaign that both reinforced and reflected the fairy tale suburban life offering a template to the newly minted middle class please visit ” A Blueprint for the Middle Class.
</a> China's 70 mutual fund companies have struggled to attractfresh cash through five years of declining domestic stockmarkets. They presently compete for about 2.5 trillionyuan ($408 billion) worth of managed assets, against 3.3trillion yuan in 2007.
</a> The Play:1 will be available in the UK from 29 October from select partners and on Sonos.com, at a cost of £169. For a limited time this Christmas shopping season, purchases come with a free Sonos Bridge, valued at £39.
</a> Danny Amendola wasn’t dressed for action, either. He suffered a groin pull in the first half of Sunday’s season-opening victory at Buffalo, came back to save the game in the second half, but was listed as “inactive” Thursday. Ian Rappaport of the NFL Network reported Amendola could miss up to six weeks. It needs to be stated that Amendola — the replacement for Welker — has missed 21 of his last 34 NFL games.
</a> A four-day trip to Havana for two costs nearly $5,000, not including airfare, but the forbidden fruit aspect of Cuba is a big draw, said Edward Piegza, who led the first trip for his San Diego, California-based travel company Classic Journeys.